I made a very serious mistake

I made a very serious mistake

Two years ago, I released my first Shop-Built project: The AROS. Great design. Great product.


 But the price… not so great. For the business, that is.

That’s why I’ve made a very hard decision:
The current configuration of the AROS will be discontinued.

If you want the full story about the mistakes, the math, and why this decision had to be made, I explain everything in the video.

 

The AROS — as you know it today — will be discontinued.
And the current price will disappear with it.


G10, Micarta, and Ultem configurations are discontinued in full. However, there’s more to know:

What about scales?
We’ll continue offering scales for a period of time.
If you already own an AROS and want to change its look — or if you want additional scales for the knife you order in the next two weeks — that will be possible.
We will offer scales in Micarta, G10, Ultem, and, when time permits, limited-run materials.


Thank you for being part of this journey — on the good days and the hard ones.
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